National CBD Day

It’s National CBD Day! 5 places where you can purchase products, learn more in Louisville

It’s National CBD Day. This year marks the 5th annual National CBD Day, a holiday dedicated to learning about and celebrating CBD and the potential benefits it can offer consumers.

“CBD Day is a day that recognizes the new-found freedom for Americans to use organic hemp products to support their mental health, sleep schedules and relief from aches and pains,” said Jim Higdon, the co-founder Cornbread Hemp, a Kentucky-based hemp brand.

CBD is a naturally occurring compound derived from the hemp plant or it can be manufactured in a lab. CBD is found in marijuana — another hemp derivative — but unlike marijuana, CBD does not cause a “high.” CBD lacks THC, the psychoactive ingredient known for creating the buzz associated with marijuana.

CBD and other cannabis-derived products have not always been legal and accessible for consumers, but that changed five years ago. The 2018 farm bill, which was supported by Sen. Mitch McConnell, R-Ky., federally legalized hemp and a wide range of its derivatives, including CBD and other cannabinoids. Since the passage of the bill, the hemp industry in the Commonwealth has budded from agriculture to retail shops.

“Hemp is a booming Kentucky crop and the Kentucky Department of Agriculture set a national standard for state hemp programs that other states use as a framework in their own programs,” said Nick Phillips, the chief operating officer of Hectare’s Cannabis Innovations and Bourbon Country Cannabis. “Supporting CBD and hemp products means supporting local and state farmers, processors, retailers and all of those that work in the industry.” 

Hectare's a Louisville based cannabis drink company.
Hectare’s, a Louisville based cannabis drink company, was for sale at Waldo’s in Norton Commons. June 22, 2023. Scott Utterback/ Courier Journal

Many customers often seek out CBD products as a supplement for health reasons.

The stigma surrounding CBD and its close association with marijuana has shifted dramatically over the last few years as its presence and use in society have become more conventional.

“Celebrating National CBD Day brings attention to the positive impact of CBD on health and well-being, supports ongoing research, and encourages responsible use, education, and community-building,” Roberts said. “Having a national day devoted to CBD will help combat the stigma and misconceptions surrounding CBD.”

Here’s a look at some locally owned retailers where you can find out more information or purchase products on National CBD Day.

As CBD products become widespread, learn how companies are ensuring safe, consistent quality. Tinnakorn Jourruang, Getty Images/iStockphoto

Cornbread Hemp

Jim Higdon is the co-founder of Cornbread Hemp and the author of the Cornbread Mafia. He resides in Louisville Provided

Kentucky-based brand and primarily an e-commerce business at, but products can be found in the five area Rainbow Blossom Natural Food Markets

Products sold: USDA organic full spectrum CBD products made from Flower-Only hemp extract, which comes from Kentucky-grown hemp flowers. Popular products include USDA organic CBD gummies, which come in mixed berry, peach, and watermelon flavors. The brand also crafts CBD oils, capsules, topical products and CBD oil for pets. 

National CBD Day deal: Offering 20% off online at with code CBDDAY and 20% off Cornbread Hemp products at all Rainbow Blossom locations during the month of August. 

What the co-founder says: “Cornbread Hemp has become one of the fastest growing CBD brands in America because we support local farmers and craft our products with the best ingredients possible, starting with organic, Kentucky-grown hemp flowers,” Higdon said. “On National CBD Day, folks should support farmers and small businesses by exploring what CBD has to offer.” 

Hectare’s Cannabis Innovations and Bourbon Country Cannabis 

819 E. Market St., Louisville; 217 Pearl St., New Albany, Indiana

Hectare’s, a Louisville based cannabis drink company, was for sale at Waldo’s in Norton Commons. June 22, 2023. Scott Utterback/ Courier Journal

Products sold: Pet-friendly CBD oil, tinctures and chews, locally made CBD oil and tinctures in a variety of flavors from Kentucky-grown hemp, CBD topical salve, CBD roll-on that is infused with essential oils, a variety of CBD gummies, and an expansive collection of small beverages, craft sodas, chocolates, gummies and more.

National CBD Day deal: 15% off all products in store on Aug. 8 at Bourbon Country Cannabis locations as well as using code CBD15. 

What the executive says: “Bourbon Country Cannabis is proud to be a local business supporting the hemp industry and consumers locally,” said Nick Phillips.

Rainbow Blossom Natural Food Markets and Wellness Center

3738 Lexington Road, 3046 Bardstown Road, 12232 Shelbyville Road, 3608 Springhurst Boulevard, and 3003 Charlestown Crossing, New Albany, Indiana

CBD products for sale at Rainbow Blossom. May 28, 2019 By Michael Clevenger/ Courier Journal

Products sold: Internal products such as oils, gummies, and capsules and topical products including balms and creams. The natural grocer also sells a variety of CBD-infused beverages and sweets.

National CBD Day deal: There will be a month-long sale of CBD brands like Cornbread Hemp and Bluebird Botanicals with 20% off all products, CV Sciences with 20% off select items, and Wyld CBD with 45% off select items. 

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"Hemp" is one variety of the cannabis plant, which refers to plants that contains 0.3% or less THC content (by dry weight).

Non-Psychoactive | Low THC Content | High CBD Content